Meet the M&A Advisors Behind CapEQ
CapEQ is a partner-led, B Corp-certified M&A advisory boutique helping UK and European founders sell, acquire, and grow independent businesses.
CapEQ is a partner-led, B Corp-certified M&A advisory boutique helping UK and European founders sell, acquire, and grow independent businesses.
Our guiding philosophy is built on hard work and experience gained from:
A B Corp (Certified B Corporation) is a business independently assessed and verified against social, environmental, and governance standards — externally awarded, not self-declared. CapEQ became Europe's first certified B Corp M&A boutique in 2021.
Tired of widespread practices of poor client and employee treatment, including a lack ethics and integrity, we set out to become M&A consultants with a difference. We’ve maintained a clear goal of improving standards in the industry and adhering to the highest ethical standards.
CapEQ’s journey begins with James and Mark at the helm. We apply for B Corp status to underpin our vision, welcome Douglas as a partner, and launch our sell-side M&A service.
We’re awarded B Corp status, solidifying our commitment to ethical practice. We launch our buy-side M&A service and Frank Investments appointed to assist compliance with Financial Conduct Authority regulations.
We launch our transaction advisory service to offer our expertise in a flexible, targeted, short-term way.
We partner with Heropreneurs, a charity dedicated to helping ex-military entrepreneurs, to mentor veterans and support their business goals.
We launch our debt advisory service for scale-ups requiring development capital, and boost our team with two new roles in financial analysis and sales admin.
Co-founder & Partner
Co-founder & Partner
Partner
Outreach Manager
Director
Corporate Finance Manager
Corporate Finance Analyst
Associate
Content Editor
Head of Marketing
Non-Exec Director
Head of Project Management
Associate Director
The M&A advisors driving CapEQ's success. Partner-led means the senior people who win the work also do the work — there is no handoff to a junior team after the pitch.
Co-founder & Partner
Few professionals have led, overseen or facilitated quite as many successful transactions as Mark, in as many jurisdictions. His personal tally exceeds 51, but he has overseen at least 115 more, leading teams in the UK, Ireland, USA, Netherlands, Australia, Spain and Poland. This breadth of experience has given him a rare insight into global best practice, international contacts and unearthing opportunities. Matching depth derives from past lives in the RAF, energy, and recruitment.
Mark co-founded CapEQ on the back of many years working for a corporate finance boutique. Having established their international office in New York, he helped facilitate high-profile acquisitions, including the sale of Optimum Lighting to Philips Lighting; Biokinetics to Foster Wheeler; and Precision Pipeline to Sentinel Capital. This fuelled expansion to Fort Worth, Los Angeles, and Calgary.
Notable business sale successes at CapEQ include the sale of UK's Skerritt Electrical to TSG of France, the creation of a new market challenger with the tie-up of Polish automation software platform Infinite Data with Germany's Beta Software, and the founder exit at offshore worker safety system EPIC to MarineGuard.
Mark may have recently become a grandfather but belies this with youthful enthusiasm for rugby, a long stride when walking through the countryside, and a delight in travelling the world in search of old friends and new experiences. His sourdough feeds his entire street at weekends.
Selected shareholder exits advised by Mark.
Waste management - Waste management company Wastefile has rebranded as Reconomy following an investment from Bregal Capital
Human Resource & Employment Service - Capital GES acquired by People 2.0
Lab construction - Biokinetics acquired by Foster Wheeler
Fire engineering consultancy - Jeremy Gardner Associates acquired by Jensen Hughes
Financial Data & Analytics - Autus Data acquired by ISS Market Intelligence
Lighting OEM - Optimum Lighting acquired by Philips
Co-founder & Partner
Completing well over 50 M&A transactions is not James’ proudest achievement: it’s the way they got done that matters more to him – and his clients. Some of Europe’s most successful entrepreneurs would testify that it was the combination of tireless energy, boundless patience, relevant expertise, cross-border experience and good humour that made the difference between transactional success and frustrating setbacks.
James co-founded CapEQ following a Director role within a boutique M&A practice, his notable mid-market transactions include the sale of AV Danzer to Wernick Group, Liberty Flights to Supreme Plc, Ashchem Pharmacy to Juno Health; Vegetarian Express to Bridges Ventures; Wireless Innovations to Horizon Capital; and Ecutek to Autometer/Promus Equity Partners. He has founded, grown and exited several businesses of his own, so understands and sees issues from all perspectives. A natural entrepreneur, James avowed intent is to be an antidote to corporate mediocrity.
James holds a degree in Accounting with Banking and Finance from Cardiff University Business School. He lives in Hampshire with his wife and a pair of livewire children who occasionally let him watch rugby as a break from cooking and renovating a house built by people unaccustomed to health and safety.
Partner
Critics and consultants: they all know how it’s done, but can’t do it themselves. Doug is the antithesis. Like everyone at CapEQ, he brings practical ‘been there, done that’ experience to bear on any transaction, advising from a position of insight and knowledge. Whether leading a deal, running a team or make a cross-border transaction stick, his proven expertise and credibility build trust and propel deals to positive conclusions.
As with his fellow directors, Doug has started successful companies, grown them, then moved on to conquer new challenges. Having held senior positions in technology and professional services companies, he understands strategy, motivation and the best way to get from problem to solution. Within M&A, his successful transactions include the sale of Firmstep to PE-backed Granicus; Paycircle to Access Group; and social media monitoring app Factmata to PE-backed Cision. While his M&A deal experience is concentrated in technology, online retail, and regulated sectors, where he has often worked with private equity-backed and international buyers, he enjoys the challenge of applying his expertise to diverse industries.
Sharing his CapEQ’s partners’ love of rugby, Doug can often be found going one further, standing touchlines in the rain, shouting at the sub-Wilkinson efforts of his four children. A runner and snowboarder, he’s probably the fittest of CaqEQ’s leaders: wise heads might point out this makes him the most prone to injury.
Outreach Manager
Simon joined the CapEQ team in 2021 and now sits right at the front end of the business: for many clients, he’s the immediate face and voice of the business, making early contact with acquirers, investors and companies considering a sale.
Behind his interpersonal and communications skills lie deep wells of expertise and experience. Simon has helped more than 100 businesses change hands successfully during his 20-year M&A career, blending an ability to develop proprietary market intelligence, adjust M&A strategies and maintain rigorous focus, while maintaining key relationships.
Though great company, Simon has become used to seeing his listeners’ eyes roll back in their heads whenever the subject turns to property prices or local planning debates. It’s safer to steer our Mr Tenacious onto gardening – or, to be honest, onto any subject other than the price of a four bed semi.
Director
Lee joined the CapEQ team in 2021 to lead our M&A research operations, buy-side advisory and venture debt advisory.
His role spans all three services, from matching potential acquirers for owners selling their business to defining target criteria for CEOs on the M&A trail. In addition, Lee helps preps founders and gets them infront of debt finance lenders.
Lee brings years of experience from previous M&A roles in managing relationships between clients, prospects and other third-party advisers such as lawyers.
He holds a first-class honours law degree, a post-graduate diploma in Legal Practice, and a master’s degree in Law, Business and Management – specialising in M&A, debt finance, and equity finance law.
A qualified non-league football referee, Lee is more used to refereeing his two cats and a puppy these days – without VAR of course!
Corporate Finance Manager
Vera’s lifelong love of numbers makes accounting the perfect career choice – but it wasn’t always this way.
When her own software start-up in her native Czech Republic lost a major contract to a competitor, Vera learnt firsthand the true cost of over-concentration of customers and lack of emergency financing.
The sad ending led her to appreciate the importance of getting to grips with budget control and contingency planning – experience she brings to her role as corporate finance manager – via stints in in-house payroll and finance roles in the oil, insurance and enterprise software industries.
From sales forecasts to financial health-checks on potential acquirers, Vera is driven by a desire to ‘keep going, keep smiling, and be the best” which came from an inspiring meeting with the top Czech brain surgeon.
Outside of work, Vera can usually be found walking her greyhound D’Artagnan or trying to beat her PB on another mammoth bike ride.
Like most of us, Vera loves Mediterranean food and can hold her breath underwater for ages (just not at the same time!).
Corporate Finance Analyst
Sathu is our newest finance powerhouse, bringing a brilliant technical background to the CapEQ deal team. She's an ACA-qualified chartered accountant who specializes in making M&A numbers clear, robust, and easy to defend.
Sathu comes to CapEQ with a strong foundation in high-stakes finance, including fund expertise and technical skillset.
She previously drilled deep into private equity and venture capital fund accounts while auditing at Blick Rothenberg and working at Park Square Capital. This means she truly understands the investor's perspective.
Armed with a Master’s in Chemical Engineering from Imperial College, Sathu excels at valuation, financial modelling, and analysis—skills that are instrumental in helping founders achieve the best possible sale price.
Associate
Kathryn joined the CapEQ team in January 2024. She is often one of the first points of contact for our clients, whether they be looking to grow, acquire or exit their business. Her friendly approach, attention to detail and diligence make her an asset to the team.
She has also become our BCorp guru, sharing our passion that business as a force for good. She has guided us through our recent re-certification process, and drives us to make a bigger impact for local good causes, environmental improvements and staff wellbeing.
In her previous life, Kathryn was a psychologist; this helps her to understand the emotional aspects of the M&A journey for our clients.
When she’s not working, Kathryn can be found running around after her two high-energy children, or running at parkrun – both keep her on her toes!
Content Editor
Linda’s role is complex, but easily explained: she takes you to market.
As Content Editor, it’s her expertise and eye-catching prospectuses that make the case for a merger or acquisition. Each prospectus results from time spent delving behind the scenes and spending time with clients, gathering raw information and data. Her particular skill lies to translating what she discovers into crystal-clear facts and insights.
As a result, CapEQ clients keen to stand out and gain attention in the M&A market tend to become enthusiastic members of Linda’s fan club, impressed by her ability to bring out the best in any opportunity.
Building on a previous life in retail banking management, she’s spent more than a decade in M&A, adding depth to her breadth of experience. But like so many CapEQ people, still waters run deep. Having encountered Linda in the kitchen (she’s a heck of a cook), in the countryside (she loves a long walk) or in the gym, you might be surprised to find she’s equally happy in the mosh pit at a heavy rock gig – or cheering on Burnley FC. These ex-retail bankers, eh. What are they like?!
Head of Marketing
Our master of marketing, Steve understands the sophistication of strategy, the dark arts of branding, the data behind digital and that PR is far more than an upsetting medical term. He joined us in 2021, adding highly relevant capabilities across M&A and consultancy marketing, built upon the foundations of an early career in journalism.
Steve’s a rare beast, able to translate jargon and abstruse financial concepts into plain English. It’s already made him a favourite with CapEQ clients wanting to buy, sell or grow companies, but also to understand exactly what we do, how we help and where we make things happen. He’s also a dab hand at sharing best practice, M&A market updates and providing marketing expertise to support our international network – particularly with partners in Europe, Africa and Australia.
Married, with three expensive teens, Steve is a keen supporter of local food, conservation and similar projects which build resilience into local communities. When you next see him, ask him one or more of the following questions:
Non-Exec Director
Deborah is a serial business owner who provides a ‘clients-eye’ view over our way of working, and shares her expertise across government, public sector and FTSE100 PLCs to shape our future direction.
Following an early career in the rail industry, Deborah founded rail consultancy Travel Point Trading in 2006 which was successfully sold to Amey PLC in 2016, and later led heating and renewable energy supplier DHR from administration to a successful disposal.
Deborah’s other NED roles have included five years with Better Bankside, the London Southbank Business Improvement District. Aside from CapEQ, Deborah works as an independent consultant and volunteer counsellor for Homestart.
Head of Project Management
Need a problem solved? A top negotiator on your team? A complex point clarified? Talk to Michelle.
For the past decade and more she’s built a track record in private client M&A work, working across Europe (she is based in Crete, with a remit covering most of the continent).
With a string of seven and eight figure deals under her belt, her project management and leadership experience have made Michelle an in-demand coach, mentor and adviser across a range of sectors, including medical, food, manufacturing, transport and IT. Her ability to guide and support clients throughout the preparation, marketing, negotiation, and completion of a transaction makes her the perfect acquisition for CapEQ.
In previous lives Michelle worked in retail management before cutting her teeth in property services. Today, her eyes light up whenever she’s presented with a barrier or challenge, whether this relates to a business transaction or a home improvement: she’s an expert renovator with a keen eye for interior design.
So, if you have an enterprise to buy, sell, enhance or transform...Michelle’s dynamic direction could point the way to a surprisingly rosy future.
Associate Director
Ask a founder what they want from a sale and the answer is rarely just a number - it's someone who will pick up the phone, explain what happens next, and stay beside them from the first conversation to completion. That's the part of the job Jim does best.
Since 2016 he has advised shareholders on the sale of their businesses across software, fintech, consultancy, wholesale, medical communications, facilities management and property, guiding founders to trade acquirers at home and overseas. As the first point of contact on a deal, he keeps the process moving from kick-off to completion, and keeps the founder informed at every turn.
Before moving into M&A (mergers and acquisitions), Jim built his grounding in the numbers that decide a deal. At Barclays Corporate he advised business owners on finance raises, cashflow finance and foreign-exchange risk; before that, at Lloyds Banking Group, he led and managed a sales team.
He puts the same energy into local life: Jim sits on the committee of the Minchinhampton Cotswold Club, a traditional working men's-style club serving the local community, where he runs the odd quiz night and race night through the year - the kind of community-minded work that sits naturally alongside life at a B Corp, where looking after people is treated as part of the job, not an afterthought.
Selected transactions Jim has advised on:
Away from deals, Jim is a lifelong devotee of House music, having mixed every form of it for more than 30 years - with a particular soft spot for the US sound. Colleagues have learned that the surest way to lose him for an afternoon is to mention a rare US House record. He is a keen sportsman too - football, golf and pool - and captains the club's pool team in the Stroud Pool League.
To increase our reach and serve more customers, we’ve built a network of trusted experts, who we’ve known for at least a decade, worldwide.
Baltics — Audrius Sankalas. Having overseen M&A and corporate financing across Lithuania, the Baltic States, and Scandinavia, Audrius extends CapEQ's ability to represent SME and lower-mid-market clients across Europe and beyond. LinkedIn
After an international career in software and outsourcing, Derk has been an M&A adviser since 2011. Based in the Netherlands, he serves Dutch and international clients in software, professional services, manufacturing, and wholesale. His clients laud his pragmatic, problem-solving approach to getting a deal over the finish line. Read more
Active in business since the late 1990s, Tomasz moved into the M&A market in 2012 and runs a consulting company in Poland. He has worked with clients across many industries, from distribution and aluminium foundries to lingerie and railway equipment, on several dozen M&A assignments with acquirers worldwide. Read more
Founding partner and director of Mascorporate, and previously general manager (Spain) of an international M&A adviser. Octavio started as an account auditor and risk consultant at BDO, then worked as a financial analyst for the SG Berkshire group before becoming chief analyst for the investment fund Acuity AG. Read more
CapEQ is headquartered in London, with UK offices in Reading and Belfast, and an office in Vilnius. We serve clients across Europe, especially where local M&A expertise is harder to find.
Andrew started and ran his own company the year after leaving school. Six years later he qualified as a chartered accountant and sold the business, then spent a year in New York managing a large South African insurer's operations in Bermuda. LinkedIn
After a degree in mechanical engineering, Rick spent years running large production operations for various corporates. He earned an MBA in 1998, did a stint in banking, then embarked on his entrepreneurial journey. LinkedIn
Founding director of Onyx Ventures Australia and Onyx Corporate Australia. Born into an entrepreneurial family, Richard studied law and became an advocate before moving to in-house M&A counsel for some of South Africa's most prolific acquirers.
He co-founded and listed his own supply-chain management business, moved to Australia in 1998, and became an executive shareholder in various start-ups — including business advisory consultancy Onyx Corporate in 2013.
His experience helps clients understand the business sale process and how to attract potential acquirers, national and overseas.
Baltics — Audrius Sankalas. Having overseen M&A and corporate financing across Lithuania, the Baltic States, and Scandinavia, Audrius extends CapEQ's ability to represent SME and lower-mid-market clients across Europe and beyond. LinkedIn
After an international career in software and outsourcing, Derk has been an M&A adviser since 2011. Based in the Netherlands, he serves Dutch and international clients in software, professional services, manufacturing, and wholesale. His clients laud his pragmatic, problem-solving approach to getting a deal over the finish line. Read more
Active in business since the late 1990s, Tomasz moved into the M&A market in 2012 and runs a consulting company in Poland. He has worked with clients across many industries, from distribution and aluminium foundries to lingerie and railway equipment, on several dozen M&A assignments with acquirers worldwide. Read more
Founding partner and director of Mascorporate, and previously general manager (Spain) of an international M&A adviser. Octavio started as an account auditor and risk consultant at BDO, then worked as a financial analyst for the SG Berkshire group before becoming chief analyst for the investment fund Acuity AG. Read more
Andrew started and ran his own company the year after leaving school. Six years later he qualified as a chartered accountant and sold the business, then spent a year in New York managing a large South African insurer's operations in Bermuda. LinkedIn
After a degree in mechanical engineering, Rick spent years running large production operations for various corporates. He earned an MBA in 1998, did a stint in banking, then embarked on his entrepreneurial journey. LinkedIn
Founding director of Onyx Ventures Australia and Onyx Corporate Australia. Born into an entrepreneurial family, Richard studied law and became an advocate before moving to in-house M&A counsel for some of South Africa's most prolific acquirers.
He co-founded and listed his own supply-chain management business, moved to Australia in 1998, and became an executive shareholder in various start-ups — including business advisory consultancy Onyx Corporate in 2013.
His experience helps clients understand the business sale process and how to attract potential acquirers, national and overseas.
CapEQ is a founding member of Fusio Global Advisors, a cross-border M&A alliance of five independent, founder-led advisory firms across Germany, the Netherlands, Poland, Spain, and the UK. Together, the alliance has advised on more than $1 billion in combined deal value.For a founder, that means one more thing on your side: when the right buyer sits in another country, you reach them through advisers who know that market first-hand, without leaving the partner-led relationship you started with. Fusio widens the pool of potential acquirers — particularly useful if you have strong views about who ends up owning what you built — while the day-to-day advice stays with the CapEQ team you already know.
An M&A advisor guides a business owner through the sale, purchase, or merger of a company. On the sell-side, that means preparing the business for sale, building a defensible valuation, identifying and approaching the right buyers, running a competitive process, and managing negotiations through to completion. CapEQ is a partner-led M&A advisory boutique, which means the senior people who win your work also do the work — from the first conversation to after completion.
A boutique M&A advisory firm is a small, specialist firm focused on a defined type of deal, rather than a large multi-service bank or accountancy offering M&A as one line among many. CapEQ concentrates on founder-led, independent businesses with revenues of roughly £5m–£100m, and a sweet spot of £10m–£50m enterprise value — the total value of the business to a buyer.
A B Corp, or Certified B Corporation, is a business independently assessed and verified against social, environmental, and governance standards — the certification is externally awarded, not self-declared. CapEQ became Europe's first certified B Corp M&A boutique in 2021. In practice, it means CapEQ is structured to put a founder's outcome ahead of its own fee, and will advise against selling when the timing or terms are wrong.
No. Sell-side advisory — guiding founders through the sale of their business — is CapEQ's main service, but the firm also offers buy-side advisory for acquirers, transaction advisory for flexible short-term support, and debt advisory for scale-ups needing development capital. You can see the full range on the services pages.
The senior people you meet. Partner-led means there is no handoff to a junior team after the pitch — the partner who wins your work leads it through to completion. Every CapEQ partner has personally founded, grown, and sold their own businesses, so the guidance you receive comes from lived experience, not theory.
CapEQ is headquartered in London, with UK offices in Reading and Belfast and an office in Vilnius. Through a long-standing network of trusted partners, the firm can also support founders across the Baltics, Germany, Ireland, the Netherlands, Poland, Spain, South Africa, and Australia.
We're dedicated to setting a new standard of M&A service levels and pride ourselves on operating differently.
Accreditations: B Corp · Living Wage Employer · Meaningful Business 100 · Ecologi · Cyber Essentials Plus · Good Business Charter · Heropreneurs
Whether you’re ready to work with us or simply need some advice, we’re here to help.