Craft Bakery backed by investment firm
Acquisition Expands Rowe’s Cornish Bakers’ Growth Potential
Rowe's Cornish Bakers, a cherished bakery brand based in Cornwall, England, has been acquired by investment firm Iberia Industry Capital. Known for its traditional Cornish pasties and baked goods, the company has steadily grown since its founding in 1949 by Bill Rowe in Falmouth. What started as a small, family-run operation has now expanded into a successful chain of 17 stores across the region, along with branded concessions in major supermarkets like Asda and Tesco.
The acquisition marks a strategic move for Iberia Industry Capital, a specialist in acquiring businesses with significant but untapped potential. With this partnership, Rowe’s aims to build on its legacy while scaling operations and increasing its market presence both regionally and nationally.
Investment to Strengthen Business Operations
Iberia Industry Capital’s investment is set to provide Rowe’s with the resources needed to further its growth. The bakery already supplies both branded and own-label goods to major retailers and independent businesses, reinforcing its reputation for quality and authenticity. With this new backing, the company is expected to enhance its production capabilities, streamline operations, and explore new market opportunities.
The senior management team at Rowe’s will remain in place and work closely with Iberia Industry Capital to drive innovation while maintaining the company’s commitment to traditional Cornish baking methods. This continuity ensures that Rowe’s will continue delivering high-quality pasties, sausage rolls, scones, breads, pastries, and cakes using locally sourced ingredients.
Business Sale Advisers and Future Prospects
The business sale was facilitated with advisory support from James Pugh, who assisted WC Rowe (Falmouth) Ltd shareholders in the transaction. With the acquisition finalised, all eyes are on how Iberia Industry Capital will help Rowe’s unlock its full potential.
Rowe’s Cornish Bakers remains a beloved name in Cornwall, and this new partnership signals a promising future for the brand. With increased investment and strategic expertise, the bakery is well-positioned for sustained growth while staying true to its rich heritage.
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